The Essential Guide to What NOT To Do.
“The essence of strategy is choosing what not to do.”
neg•a•tism [neg-uh-tiz-uh m]· noun
The act of learning from negative outcomes or behaviors.
We asked hundreds of small business owners:
- What was your biggest mistake?
- What information do you wish you’d had earlier?
- What would you not do again?
Their responses are curated into a fun, if a little self-deprecating, field guide of hard-won lessons.
Unlock the Wisdom of Hindsight: Buy the Negatism Book!
Employees
HR, hiring, firing
Clients
Relationship management
Fees
Pricing, products, services
Restructuring
Mergers, acquisitions, succession
Financial
Cash, debts, loans, taxes
Advertising
Networking, social media
Infrastructure
Technology, processes
Kitchenette Sink
Miscellaneous